gim
mick
Plural
gimmicks
1
a clever trick, device, or maneuver, often designed to attract attention or achieve a purpose
- He pulled off a gimmick that impressed the audience.
- The magician's final gimmick left everyone speechless.
- The new gadget includes a gimmick that makes it easier to carry.
- She devised a gimmick to make the lesson more engaging.
- The website uses visual gimmicks to retain visitors.
2
an unspecified object or device whose name is unknown or forgotten
- Pass me that gimmick over there.
- He tinkered with some old gimmicks in the toolbox.
- The repair required a small gimmick from the drawer.
- I found a gimmick in the garage that might fit the part.
- She couldn't describe the gimmick, only how it worked.
3
a concealed problem that may cause difficulty
- The contract seemed favorable, but there was a gimmick in the fine print.
- The new software has a gimmick that causes occasional crashes.
- Every plan has its gimmick, so read the details carefully.
- The sale included a gimmick that required extra fees.
- There's a gimmick in the promotion that few customers notice.
Synonyms:
4
a novel device or strategy designed to attract attention or increase appeal, often considered superficial or short-lived
A gimmick is a special trick, device, or strategy designed to attract attention, make something more appealing, or increase its popularity. It is often seen as clever or eye-catching, but it may not have lasting value or substance. Gimmicks are typically used in marketing or entertainment to create a quick impression, but their appeal may fade once the novelty wears off.
- The cereal company used a collectible toy as a gimmick to attract more young customers to buy their product.
- The restaurant's new dish came with a unique presentation gimmick, where the food was served on a miniature Ferris wheel.
- Many shoppers were drawn to the store by the promotional gimmick of a free gift with every purchase.
- The politician's campaign relied heavily on a catchy slogan as a gimmick to grab voters' attention.
- The tech startup introduced a gimmick feature in their app that allowed users to change the background to whimsical themes, generating buzz and downloads.