mar
kup
Plural
markups
1
the amount added to the price of something to cover overheads and profit
- The boutique applied a 50% markup to all its clothing items to cover operational costs and ensure a healthy profit margin.
- Understanding the right markup is crucial for retailers to balance competitiveness and profitability in a crowded market.
- The restaurant increased its menu prices by a 30% markup to account for rising ingredient costs and maintain its profit margins.
- Wholesalers typically sell products at a lower markup than retailers, relying on higher sales volumes to achieve profitability.
- The electronics store's high markup on accessories like cables and chargers helped offset the lower margins on big-ticket items like laptops and TVs.
2
detailed instructions, often written on a manuscript, indicating how text should be formatted or printed
- The editor added markup to the manuscript to indicate italics and bold text.
- She carefully followed the markup notes before sending the page to print.
- The proofreader's markup showed where headings should be centered.
- His markup on the copy indicated corrections and font changes.
- The designer reviewed the markup before laying out the pages.