VisualLang

Out-of-Home Advertising

Media and Communication / Out-of-Home Advertising

Out-of-Home Advertising

21 Words

11m

1
sandwich board
Noun

a type of advertising sign consisting of two boards, worn one on the front and one on the back of a person, often used to promote a business or event

A sandwich board outside the cafe caught my eye with a special offer for coffee.

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2
A
board
Noun

a type of portable advertising sign, typically made of wood or metal, that is hinged at the top and can be folded to resemble the letter "A," and often used to promote a business or event

The café placed an A-board outside to advertise their daily specials.

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3
tart card
Noun

a small, often sexually suggestive advertisement card, typically found in telephone boxes and public toilets in some cities, used to promote the services of prostitutes or escort agencies

I found a tart card on the sidewalk near the club last night.

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4
human billboard
Noun

a person who carries or wears advertising materials, often in the form of a sign or costume, to promote a business or product

The man walked around the city as a human billboard, wearing a shirt that advertised a new restaurant.

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5
signage
sig
nage
Noun

any kind of visual graphic display intended to convey information to an audience, typically used for advertising, wayfinding, or identification purposes

The store’s signage was bright and easy to spot from a distance.

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6
banner
ba
nner
Noun

a long piece of cloth with a design or message, which is hung in public places, typically used to represent something at events

The school hung a banner in the gym to celebrate the championship win.

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7
flyer
flyer
Noun

a small piece of paper that has information about something being advertised, usually printed in color and handed out to people by hand

She handed out flyers for the new café.

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8
poster
pos
ter
Noun

a large printed picture or notice, typically used for advertising or decoration

The vibrant movie poster hanging in the theater lobby caught the attention of every passerby with its stunning visuals and bold colors.

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9
broadsheet
broad
sheet
Noun

a type of advertisement printed on a large piece of paper

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10
sidewalk decal
Noun

a type of outdoor advertising material that is affixed to a sidewalk or other paved surface to convey a message or promote a product or service

The store used a sidewalk decal to advertise their grand opening.

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11
blimp
blimp
Noun

a type of non-rigid airship characterized by its elongated shape, buoyancy provided by gas-filled chambers, and the absence of a rigid internal framework

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12
street pole banner
Noun

a large banner or sign displayed on a street pole or lamppost for outdoor advertising or event promotion

The city installed new street pole banners to advertise the upcoming music festival.

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13
video board
Noun

a large electronic display used for presenting video content, advertisements, or visual information in public spaces or venues

The video board at the stadium displayed highlights from the game during halftime.

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14
mobile billboard
Noun

a type of outdoor advertising that involves displaying advertisements or messages on a moving vehicle

The company used a mobile billboard to advertise their new product across the city.

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15
wrap advertising
Noun

a form of advertising that involves covering vehicles with vinyl graphics or decals featuring promotional messages, logos, or designs

The company decided to use wrap advertising on their delivery trucks to promote their new product.

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16
transit advertising
Noun

advertisements or promotional messages placed on various modes of public transportation, such as buses, trains, subway stations, or trams

The company decided to use transit advertising by placing ads on buses and trains around the city.

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17
flag
flag
Verb

to put or draw a mark on something in order to make it more noticeable

The supervisor asked the team to flag any errors in the report with a red highlight.

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18
walls
cape
Noun

a large outdoor advertising display that covers an entire wall or building façade with eye-catching graphics or messages

The new wallscape on the side of the building caught everyone's attention during rush hour.

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19
point-of-sale display
Noun

a promotional or advertising display located near the checkout counter or point of purchase in a retail store or establishment

The store set up a point-of-sale display near the counter to promote their latest snacks.

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20
inflatable advertising
Noun

the use of large inflatable structures, such as balloons, inflatable characters, or custom shapes, for promotional or advertising purposes

Inflatable advertising is a fun way to get people talking about your brand.

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21
sky
wri
ting
Noun

a form of advertising or message display that involves using a small airplane to write words or draw images in the sky using smoke

The company used skywriting to announce their grand opening, drawing attention from miles around.

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