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复数形式
advertorials
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软文, 广告文章
a piece of advertisement in a newspaper or magazine, designed to seem like an objective article and not an advertisement
An advertorial is a type of advertisement that is designed to resemble a regular editorial or news article, blending promotional content with the style and format of journalistic writing. It aims to inform or entertain the reader while subtly promoting a product, service, or brand. Advertorials are usually found in newspapers, magazines, or online platforms, and they are often labeled as "sponsored" or "advertisement" to distinguish them from regular editorial content. The goal of an advertorial is to engage the reader more deeply than traditional ads while providing valuable information that supports the promotional message.
- The magazine published an advertorial about the latest skincare products, blending informative content with promotional messaging.
该杂志发表了一篇关于最新护肤产品的软文广告,将信息性内容与促销信息相结合。
- The travel website featured an advertorial highlighting a luxury resort, written in the style of a personal travel review.
旅游网站刊登了一篇软文广告,以个人旅行评论的风格突出了一家豪华度假村。
- Companies use advertorials to provide readers with engaging stories that subtly promote their products or services.
公司使用软文为读者提供引人入胜的故事,巧妙地推广他们的产品或服务。
- The advertorial on healthy eating included tips and recipes, while also promoting a new line of organic food products.
关于健康饮食的软文包括提示和食谱,同时还推广了一系列新的有机食品。
- The newspaper's advertorial section allows businesses to reach a wide audience with content that educates and informs, while also advertising their offerings.
报纸的软文广告部分允许企业通过教育和告知的内容接触到广泛的受众,同时也宣传他们的产品。