Advertising

市场, 集市

He set up a stand at the market to sell homemade jams and preserves.

他在市场上摆了一个摊位卖自制的果酱和蜜饯。

品牌, 商标名称

Apple is known for its innovative products and strong brand identity worldwide.

苹果以其创新产品和全球强大的品牌标识而闻名。

晋升, 升职

A promotion often comes with increased responsibilities.

晋升往往伴随着责任的增加。

目标受众, 目标群体

The advertising campaign was designed with a young adult target audience in mind.

广告活动的设计考虑到了年轻成年人的目标受众。

品牌识别, 品牌形象

Their brand identity is all about being modern, sustainable, and innovative.

他们的品牌标识完全是关于现代、可持续和创新的。

广告公司, 广告代理

The advertising agency came up with a creative strategy to target younger consumers.

广告公司想出了一个有创意的策略来瞄准年轻消费者。

行动号召, 呼吁行动

The advertisement included a CTA that encouraged people to "Join the Club" for discounts.

该广告包含一个CTA，鼓励人们“加入俱乐部”以获得折扣。

商业的

Commercial transactions involve the exchange of goods or services for money.

软文, 广告文章

The magazine published an advertorial about the latest skincare products, blending informative content with promotional messaging.

该杂志发表了一篇关于最新护肤产品的软文广告，将信息性内容与促销信息相结合。

分类广告, 广告

Classified advertisement is often the most affordable way to promote a small business.

分类广告通常是推广小型企业最经济的方式。

数字广告

Many companies use digital advertising to reach customers through social media platforms like Facebook and Instagram.

许多公司使用数字广告通过Facebook和Instagram等社交媒体平台接触客户。

支持, 认可

注意到, 察觉

I couldn't help but notice the beautiful sunset as I walked along the beach.

我沿着海滩散步时，不禁注意到美丽的日落。

插入, 放进

He decided to insert a key into the lock to open the door.

他决定将钥匙插入锁中以打开门。

文案写作, 广告文案

标志, 徽标

The company's new logo features a bold design with vibrant colors that stand out.

公司的新标志以大胆的设计和鲜艳的色彩脱颖而出。

口号, 标语

The company's slogan "Just Do It" became synonymous with their brand, inspiring millions of athletes worldwide.

该公司的口号“Just Do It”已成为其品牌的代名词，激励了全球数百万运动员。

印刷广告, 纸质广告

Print advertising still plays a major role in promoting luxury goods and services.

印刷广告在推广奢侈品和服务方面仍然发挥着重要作用。

公共服务公告, 公益广告

The local radio station aired a public service announcement reminding people to stay home during the storm.

当地广播电台播出了一条公共服务公告，提醒人们在风暴期间待在家里。

电视广告, 广告短片

The company aired a new TV spot during the Super Bowl to promote their latest product.

该公司在超级碗期间播放了一个新的电视广告来推广他们的最新产品。

广播广告, 电台广告

The company aired a radio spot about their new product during the morning drive-time show.

该公司在早高峰时段的节目中播放了一个关于他们新产品的广播广告。

商业缓冲广告, 过渡广告

The commercial bumper was so loud and sudden that it startled me during the show.

商业缓冲片太响亮和突然了，在节目中吓了我一跳。

户外媒体, 户外广告

The city council put up outdoor media to inform the public about the new recycling program.

市议会设置了户外媒体来告知公众新的回收计划。

广告歌, catchy曲调

The jingle for that soda brand is stuck in my head all day.

那个苏打品牌的广告歌整天在我脑海里挥之不去。

广告插页, 附加信息材料

The magazine came with an outsert offering a discount on the next issue.

这本杂志附带了一个外插页，提供下一期的折扣。

广告渗透, 广告的进展

The magazine's ad creep made it harder to find actual articles among all the ads.

杂志的ad creep使得在所有广告中找到实际文章变得更加困难。

媒体权重, 媒体分配

The company increased its media weight this year to ensure its new product gets maximum exposure.

该公司今年增加了其媒体权重，以确保其新产品获得最大曝光。

媒体乘数, 媒体放大器

Businesses often achieve a media multiplier by pairing traditional advertising with social media posts.

企业通常通过将传统广告与社交媒体帖子配对来实现媒体乘数。

媒体策划, 媒体战略

The team spent weeks on media planning to ensure the campaign reached as many people as possible.

团队花了数周时间进行媒体策划，以确保活动能够覆盖尽可能多的人。

直邮, 直接邮寄

The company sent out direct mail to promote their new product line to local customers.

该公司发送了直邮来向当地客户推广他们的新产品线。

简短的宣传描述, 吸引人的摘要

The blurb on the back cover of the novel provides a brief summary of the plot to entice readers.

小说封底上的简介提供了情节的简要总结以吸引读者。

招聘广告, 小广告

The company placed a want ad in the local newspaper seeking applicants for an administrative assistant position.

该公司在当地报纸上刊登了一则招聘广告，寻找行政助理职位的申请人。

分类, 归类

The scientist classified the organisms into different species based on their genetic traits and physical features.

科学家根据遗传特征和物理特征将生物分类为不同的物种。

壁龛, 凹处

The cathedral's interior was adorned with ornate niches, each housing a statue of a saint or biblical figure.

大教堂的内部装饰着华丽的壁龛，每个壁龛中都安放着一尊圣徒或圣经人物的雕像。

金字塔销售, 传销

Pyramid selling schemes recruit participants with the promise of earning money by enrolling others into the scheme, rather than selling actual products or services.

金字塔销售计划通过招募他人加入该计划而非销售实际产品或服务的承诺来招募参与者。

He pulled off a gimmick that impressed the audience.

关注, 兴趣

Environmental issues are a major concern for many people.

环境问题是许多人的主要关注点。

电梯游说, 简短介绍

During the networking event, she delivered a concise elevator pitch about her startup, capturing the investors' interest in just a few sentences.

在社交活动期间，她对自己的初创公司进行了一次简短的电梯演讲，仅用几句话就引起了投资者的兴趣。

游击营销, 非常规营销

The beverage company used guerrilla marketing by setting up pop-up street performances featuring their product in busy urban areas, surprising and delighting passersby.

这家饮料公司通过在人流密集的市区设置展示其产品的快闪街头表演，使用了游击营销，让路人感到惊喜和愉悦。

定位策略, 定位计划

The luxury car brand developed a positioning strategy that emphasized its vehicles' superior performance and exclusivity, appealing to high-income customers who value prestige.

这家豪华汽车品牌制定了一项定位策略，强调其车辆的卓越性能和排他性，吸引了重视声望的高收入客户。